in Partnership with Iron Society Strength & Fitness
Join Social Media Experts Coach Fryer & Jennifer Cecil for a LIVE, In-Person Experience for Fort Wayne Business Owners and Entrepreneurs Who Are Tired of Feeling Invisible on Social Media and Ready to Turn Their Content Into Predictable Customers and Clients Without Feeling Salesy or Paying for Ads!
Hear From Previous Attendees...
Our Partners
Guest Speaker
Dustin McKibben
Dustin McKibben is a Fort Wayne-based real estate marketing expert and the Founder & CEO of Art Home Photo, a media company built on high-impact visuals and strategic messaging that performs across social platforms. With a specialty in video marketing—especially short-form vertical content like Reels—Dustin helps businesses communicate clearly, look premium, and stay consistently visible online.
He also founded ArtSocial to serve small and mid-sized businesses that need hands-on social media management and a reliable content engine. Dustin ran the media for Mayor Tom Henry’s re-election campaign and has worked with notable clients including Mercedes and Te Gusto Hospitality. His team has also helped market landmark properties, including the Freeland Estate—widely known as Fort Wayne’s “Pizza Hut mansion.” Whether launching a brand, scaling a local business, or driving demand through social, Dustin focuses on strategic content that earns attention and produces results.
Choose 1 of 3 Ticket Options Below...
Who is This Event For?
…AKA: If you fall into ANY of these categories, this event is for you!
This event is for you if...
You have NO IDEA where to even start on social media, and need simple, clear steps to get started
You’re posting consistently but are NOT generating any new customers or clients from your content
You’re torn on WHAT platform to post or focus on
At the end of the day, you just want to generate MORE SALES using social media because right now they are non-existent.
You have an AMAZING product or service, but just totally unsure how to get it seen by more people
You want to also be able to NETWORK with other businesses and brands in the room
This event not for you if...
You’re just hoping to go viral
You’re a negative type of person, with a closed-mind
You feel ‘you already know it all’
You don’t want to be a part of the movement happening right here in Fort Wayne
Agenda
Starts @ 9am!
Doors open at 8:30am!
Session 1:
The Blueprint: Real Growth, Real Impact - w/ Coach Fryer
Session 2:
The BIGGEST Shift Needed to Sell MORE Locally- w/ Jennifer Cecil
Session 3:
The #1 Most OVERLOOKED Strategy Every Local Business is Forgetting That Could 10X Sales THIS Year - w/ Coach Fryer
Session 4:
Breakout Session
LUNCH + Networking
Session 5:
Local Success Panel
Session 6:
The Importance of VIDEO for Local Businesses- Dustin McKibben of ArtHomePhoto (Guest Speaker)
Session 7:
Know Your Numbers - w/ Jennifer Cecil
Session 8:
Visibility into Revenue - Coach Fryer
Session 9:
Your 90-Day Authority Plan - Coach Fryer & Jennifer Cecil
What you’ll walk out with…
By the end of this event, you will:
Know EXACTLY what to post to attract the RIGHT clients
Understand how to tell YOUR STORY in a way that sells naturally
Have a CLEAR (and simple) content framework you can repeat weekly
Have BULLETPROOF confidence showing up on video (even if you hate it or have never done one)
Stop OVERTHINKING everything and start communicating clearly
See social media as an ASSET to your business, not a time-suck
Why is this event DIFFERENT...
Most social media events teach tactics…
This one teaches you WHERE to find NEW people and HOW people actually decide to buy!
Posting isn’t good enough in today’s landscape. Being INTENTIONAL, and incredibly clear in your messaging is what will generate more clients and revenue for your business.
Social media isn’t slowing down. The GAP between businesses that communicate clearly and those that don’t is getting wider.
Our Previous Event...
What Our Attendees Have To Say...
What I loved most about the Stand Out on social media event was walking away feeling like I had a solid content strategy for Facebook! When you simplify it and follow GNC method and use the 5 pillars and daily schedule, social media feels much more intentional and less like throwing spaghetti at the wall. I feel more confident in creating content, knowing there’s a structure in place to follow! I just want to be told exactly WHAT to do and I’ll do it! I felt like I walked away with solid “what to” do.
What I love most about the Stand Out on Social Media Event was how it makes something that is important so simple. You didn't talk about mights and maybes. It is do this and it works we know this from experience. You gave actionable info that cam be executed on quickly if we can get out of our own way and just do it
What I loved most about the standout social media event was the intimate environment that was created. I appreciate it being semi customized to each individual and the personal connections between Brian and the guests
